Food Ordering Systems |
The days of menus in a drawer and phoning in delivery orders are quickly coming to a close, especially for the next generation of customers.Online and mobile ordering is exploding in popularity, and local restaurants are discovering that apps that allow customers to place orders offer a new revenue stream |
8 REASONS EVERY RESTAURANT NEEDS AN ORDERING APP
1. Customers spend more when using online & mobile apps. Simply put, it’s a fact that customers order more food when they order online.
2. Customers are already using restaurant ordering apps About 40% of customers have already placed an order for food online. It’s easy, quick and convenient for the customer.
3. It keeps your business fresh In general, the food service industry is well aware of the possibilities presented by restaurant ordering apps. In fact, 70% of restaurateurs think it is an “up-and-coming” innovation, which raises a more problematic point:
4. Your competitors may already be ahead of you 20% of quick-service restaurants already allow customers to submit orders from their mobile phones. Are your competitors snagging orders from customers that would prefer to order from you?
5. You can share information and generate business Nearly 40% of customers report that they’d like to get an email each day from a favourite restaurant detailing the specials for the day. An ordering app can include this functionality, and enable you to stay in touch (and top-of-mind) with customers.
6. Mobile orders boost return business. Orders from mobile users are more frequent than orders submitted other ways. Not only do mobile apps get you bigger orders, but they get you more of them! Mobile ordering apps let you maximize the value of each customer in the long term.
7. Mobile orders can become a significant percentage of your business. Some of the larger chains get 25% or more of their orders from mobile devices. Mobile ordering isn’t a trickle of orders; it’s a meaningful amount of business. In fact, some restaurants see enough new business to dedicate a line in the kitchen solely to online & mobile orders.
8. You’ll make more money
Considering all of the above, this conclusion is a safe bet: a restaurant ordering app will directly help your restaurant generate more income. For a small expense up-front, you get a new revenue stream that helps you find new customers and keep old ones happy